Kenyan club lands deal with Ronaldo firm
A leading Kenyan football club has secured a lucrative commercial partnership with a company owned by Cristiano Ronaldo, finalizing the agreement this week in Nairobi. The deal is expected to boost the club’s global profile and commercial revenue ahead of the new season.
Club officials hailed the move as a major step forward. “This partnership reflects our ambition to grow beyond local borders,” a senior executive said.
Representatives of Ronaldo’s company described the agreement as “a strategic collaboration focused on brand growth and development.”
The partnership marks one of the most high-profile business moves involving a Kenyan club, underlining increasing international interest in the country’s football market.